The future of OTT in India is bright

In 2024, the Over-the-Top (OTT) video market in India is experiencing significant growth and evolution, with experts projecting a revenue of US$4,144.00 million. The landscape is marked by a surge in hyperlocal content, personalization, and…

The great divide: OTT v/s traditional cinemas in India

The impact of Over-the-Top (OTT) platforms on traditional cinema viewing has sparked debates on whether OTT is destroying cinema theatre viewing or if both industries can coexist and thrive. Recent studies and industry insights shed light…

YRF goes quirky with Vijay 69 starring Anupam Kher

Yash Raj Films (YRF) has made it clear that it has ambitions to produce some of the most clutter-breaking and disruptive content on digital. Under the banner YRF Entertainment, the company now announces its third project titled Vijay 69, a…

Sami Khan’s latest web-series AB LLB is creating a buzz

Actor-writer-director Sami Khan’s recently released debut web-series AB LLB is creating a buzz on OTT Mumbai (Maharashtra) : AB LLB – Iski To Degree Hi Ulti Hai, the latest offering from CineFlix Films Productions, has just been released…

Trahimam trends on OTT on its first week of release

Mumbai (India): The release of “Trahimam” on the OTT platform MX Player has taken the streaming world by storm. The film, which premiered on April 17, 2023, has been creating a buzz in the industry since its announcement. Now, in its first…

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More